Das Wasser in Red Bull Energy Drink wird aus nahegelegenen Quellen gewonnen, die frisches Gebirgswasser in bester Qualität liefern. - Red Bull Lunaqua Lunaqua STILLES WASSER völlig rein und naturbelassen: Das LunAqua der RedBull GmbH ist reinstes, natürliches. Jüngster Spross aus dem Hause Red Bull: Wasser mit Koffein. Lunaqua wird nur zwölfmal im Jahr - bei Vollmond - abgefüllt. 9. Juli ,
Bei Vollmond abgefülltRed Bull Energy Drink, meist nur Red Bull genannt, besteht hauptsächlich aus Wasser, Zucker (Saccharose, Glucose oder Aspartam in der zuckerfreien Variante). - Red Bull Lunaqua Lunaqua STILLES WASSER völlig rein und naturbelassen: Das LunAqua der RedBull GmbH ist reinstes, natürliches. Das Wasser in Red Bull Energy Drink wird aus nahegelegenen Quellen gewonnen, die frisches Gebirgswasser in bester Qualität liefern.
Red Bull Wasser Relive the action from a thrilling WRC finale in Monza VideoDC SHOES: ROBBIE MADDISON'S \
Maybe you will be witnessing the next big star in the music industry! Check out one of the few 1 vs 1 break dancing battle tours out there.
Red Bull wanted to get away from the group break dancing battles that have sprung up across the world and get back to where it all started.
The event was just held in NYC this July but will surely be back in so stay tuned to check out moves most of us would simply break something trying.
But for all of us lets make sure to get out of the office and get to some of these events. If your really feeling creative live it up and enter them!
Find him on twitter JaredOToole. He brings a unique, uncensored approach to his interviews and writing. His work is published on Under30CEO.
Magazine, Huffington Post, Reuters, and many others. Matt hosts yoga and fitness retreats in his free time and buys all his food from an organic farm in the jungle of Costa Rica where he lives.
He is a shareholder of the Green Bay Packers. There are 2 things to think about here… 1. Red Bull Air Race In there are 9 races planned across the world where pilots are put to the test in a competition that combines speed, precision and skill.
Red Bull Air Race 2. Check out more on the Soapbox race 5. Red Bull Flugtag Many of us are familiar with this awesome event. Cliff Diving 7.
Keep an eye out for the event in — Snowscrapers 8. Red Bull Big Tune Bring out your DJ skills and go head to head playing your original beats with the crowd favorite coming out on top.
Get to Big Tune 9. Find him on twitter JaredOToole Entertainment entrepreneur events extreme events red bull red bull events young business magazine young professional magazine.
You Might Also Like Austrian entrepreneur Dietrich Mateschitz was inspired by an existing energy drink named Krating Daeng , which was first introduced and sold in Thailand by Chaleo Yoovidhya.
In Thai , daeng means red, and a krating known in English as a gaur or Indian bison is a large species of wild bovine native to South Asia.
Yoovidhya's heirs own majority stakes in both brands, and they both use the same red bull on yellow sun logo while continuing to market the separate drinks to the respective Thai and Western markets.
Red Bull is sold in a tall and slim blue-silver can. Rather than following a traditional approach to mass marketing, Red Bull has generated awareness and created a 'brand myth '   through proprietary extreme sport event series such as Red Bull Cliff Diving World Series , Red Bull Air Race , Red Bull Crashed Ice and stand-out stunts such as the Stratos space diving project.
Energy drinks have been associated with health risks, such as masking the effects of intoxication when consumed with alcohol ,  and excessive or repeated consumption can lead to cardiac and psychiatric conditions.
It was popular among Thai truck drivers and labourers. During his visit, Mateschitz discovered that Krating Daeng helped cure his jet lag.
Yoovidhya and Mateschitz each held a 49 percent share of the new company. They gave the remaining two percent to Yoovidhya's son, Chalerm, but it was agreed that Mateschitz would run the company.
In Thailand, energy drinks are most popular with blue-collar workers. Red Bull re-positioned the drink as a trendy, upscale drink, first introducing it at Austrian ski resorts.
Pricing was a key differentiator, with Red Bull positioned as a premium drink and Krating Daeng as a lower cost item.
In many countries, both drinks are available, dominating both ends of the price spectrum. In , the product expanded to Hungary and Slovenia.
The company is 51 percent controlled by the Yoovidhya family who, for technical reasons, own the trademark in Europe and the US.
Since , the Austrian Red Bull carbonated has also been exported to China. This has created confusion since both drinks use the same brand name, in both English and Chinese.
Similarly, in Southeast Asia , Red Bull and Krating Daeng are often confused as both use the Red Bull name in their packaging, although they are two separate products aimed at different markets.
The main difference is that Red Bull comes in a tall blue and silver can while the Thailand Red Bull, or Krating Daeng, is in a smaller gold can.
The two drinks also differ in terms of taste—Red Bull has less sugar and is carbonated. The flavouring used for Red Bull is still produced in Bangkok and exported worldwide.
Depending on the country, Red Bull contains different amounts of caffeine , taurine , B vitamins B3, B5, B6, B12 and simple sugars sucrose and glucose in a buffer solution of carbonated water , baking soda and magnesium carbonate.
Previous formulations of Red Bull contained 0. Red Bull identifies its flavours as "editions". Available editions vary with time and by country.
Several of these flavors have been rebranded for special events the special grapefruit flavor, for example, has been branded as the "Bull" Edition, the "Red Italian" Edition, and the " F1 Edition".
Claims about the drink's effects and performance have been challenged on various occasions, with the UK's Advertising Standards Authority imposing advertising restrictions in in response to complaints recorded as early as Energy drinks have the effects that caffeine and sugar provide, but experts still argue about the possible effects of the other ingredients.
Performance during prolonged driving is increased after consumption of Red Bull. Red Bull energy drink increased upper body muscle endurance during repeated Wingate tests in young healthy adults.
The European Food Safety Authority EFSA concluded that exposure to taurine and glucuronolactone at the levels presently used in energy drinks is not a safety concern.
The review also states that though the caffeine and sugar levels in the energy drink are comparable to those present in coffee and fruit juice respectively, these levels have been shown to cause adverse health effects.
In its scientific opinion on the safety of caffeine of , the EFSA concluded that "consumption of other constituents of energy drinks at concentrations commonly present in such beverages would not affect the safety of single doses of caffeine up to mg.
Up to these levels of intake, caffeine is unlikely to mask the subjective perception of alcohol intoxication.
As is the case with other caffeinated beverages, Red Bull drinkers may experience adverse effects as a result of overuse.
Excessive consumption may induce mild to moderate euphoria primarily caused by stimulant properties of caffeine and may also induce agitation, anxiety , irritability and insomnia.
Consumption also has been known to cause pupil dilation when taken with certain antidepressants or SSRIs. Red Bull voluntarily lists the caffeine content in each can along with the ingredient list.
The French food safety agency was concerned about taurine. A Red Bull drink that did not contain taurine was introduced. The French refusal of market approval was challenged by the European Commission, and partially upheld by the European Court of Justice in In , the Kuwaiti Ministry of Commerce banned Red Bull for people under 16 after it had allegedly caused heart attacks for a year-old and a year-old national squash team player.
In , Red Bull told the Redwell Brewery, a Norfolk micro brewery , to change its name or face legal action, because it sounded too similar to Red Bull.
The eight-man brewery in Norwich was told its name could "confuse" customers and "tarnish" its trademark. Vorayuth "Boss" Yoovidhya, grandson of Chaleo Yoovidhya who founded Red Bull, was accused of crashing his black Ferrari into a Bangkok policeman, Wichian Klanprasert in , dragging his dead body for dozens of metres, and then fleeing the scene.
Many Thais were angered by the eventual move to drop charges, which prompted allegations of impunity for the rich and sparked calls on social media to boycott Red Bull products.
After boycott threats the Red Bull parent company tried to distance itself from the car-crash heir by releasing a statement: "TCP Group would like to clarify that Mr.
Vorayuth Yoovidhya has never assumed any role in the management and daily operations of TCP Group, was never a shareholder, nor has he held any executive position within TCP Group".
Since , Red Bull has been making commercials bearing its slogan "Red Bull gives you wings. Red Bull's international marketing campaign targets young men mostly with extreme sports.
Red Bull owns football teams, with clubs in Austria,  Germany,  the United States,  and Brazil  featuring the Red Bull trademark in their names.
By associating the drink's image with these activities, the company seeks to promote a "cool" public image and raise brand power. The energy drink has created a market for over related types of products.
In the PlayStation 3 's social gaming platform, PlayStation Home , Red Bull developed its own in-game island , specifically advertising its energy drink and the Red Bull Air Race event for which the space is named released in January In , Red Bull added mainstream sport athletes to its roster of endorsements, which also includes persons involved in non-sporting activities.
From Wikipedia, the free encyclopedia. This article is about the energy drink. For the company, see Red Bull GmbH. For other uses, see Red Bull disambiguation.
See also: Category:Red Bull sports teams. Drink portal. Red Bull Company". Between and , Red Bull GmbH modified the formula for Krating Daeng to better match European tastes by carbonating the beverage and making it less sweet.
In , the company introduced their adapted energy drink into Austria under the name Red Bull. It found huge success there by marketing to young professionals.
The Red Bull company also distributes and markets a number of other drinks including Simply Cola , the Carpe Diem range of herbal soft beverages and the Sabai Wine Spritzer the latter in association with the Thai Siam Winery in Thailand.
In the company won a long-running legal battle with The Bulldog , a chain of cannabis coffee shops. The Bulldog was ordered to cease the sale and distribution of its own brand of energy drink.
Initially, Red Bull distributed free cases of the drink to college students in an attempt at viral advertising. This strategy was wildly successful, resulting in the rapid proliferation of sales.
Red Bull has since become known for its sleek marketing targeted at young urban professionals through various sports and entertainment-based advertising campaigns.
The current motto, "Red Bull Gives You Wings" directly plays on the stimulating properties of the beverage. Since the initial viral campaign, Red Bull's efforts have included sponsoring extreme sport events including cliff diving , BMX , skiing , flying , downhill and free-ride mountain biking and skateboarding.
In the s, Red Bull sponsored the rower Xeno Müller , who won an Olympic gold medal in the single sculls in . Red Bull also owns and conducts the Flugtag "flight day" in German , a competition where entrants launch themselves off a metre ramp in homemade "flying machines" into a body of water reminiscent of the Birdman Rally ; its own version of the soapbox derby called the Red Bull Soap Box Race which was recently held in Cincinnati, Ohio; the Red Bull Crashed ice, a world tour, in the winter extreme sporting event, ice cross downhill, which involves downhill skating in an urban environment, on a track which includes steep turns and high vertical drops.
The Red Bull Art of the Can Competition, an international art competition in which artists are asked to create works using the Red Bull can; and the Red Bull BC One individual breakdance competition; also events such as the motorcycle Erzberg Enduro where less than two percent of entrants finish the course.
Also Red Bull is now sponsoring the Cyberathlete Professional League and formerly sponsored its own air racing event called the Red Bull Air Race World Championship which contested its final season in There are several YouTube videos documenting these events.
Aside from that, its Thai unit and its Philippine partner has been responsible in forming, licensing, and funding the Red Bull Barako basketball team in the Philippine Basketball Association PBA since It has become one of the more successful sports teams in the Philippines , winning three championships in the PBA.
This permits that the entry fees for the participants can entirely be given to the nonprofit Wings for Life foundation.
This most viable as both riders have Red Bull branded helmets. They have also sponsored England Cricketer Ben Stokes, and their branding is visible on the back of his bat.
The sponsorship of Exeter Chiefs and England winger Jack Nowell has seen him become the first player with branding on a scrum cap.
Red Bull has also extended its presence to purchasing and entirely re-branding a number of sports teams. The team was shut down in December and its assets acquired by BK Racing.
Jamie Whincup has won three titles in , and and team-mate Shane van Gisbergen won the championship. The company has also been highly active in association football.
They also purchased FC Liefering as Salzburg's feeder club. Anschutz Entertainment Group was about to begin building the MetroStars their own stadium, but groundbreaking was delayed a month as AEG completed the sale of the team.
The company paid for the team's new stadium, Red Bull Arena , which had its match opener 20 March Most recently in June , the company purchased the football licence of German fifth division club SSV Markranstädt based near Leipzig , renaming them RB Leipzig for the —10 season onwards.